More and more consumers use marketplaces, like Amazon, as their first port of call for product searches. This sales platform has evolved into the most important online POS (point of sale) platform. Manufacturers and retailers benefit from the enormous reach of Amazon and similar digital marketplaces. Where is your place on this online shelf? At eye level? or do customers have to “stoop down” to the bottom shelf to stumble across your products?
As one of the leading digital marketplace agencies, we have expertise to give trustworthy advice to companies on all aspects of presenting and promoting products in marketplaces such as Amazon, OTTO, Zalando, eBay, etc. We work closely with clients to devise target-oriented strategies and increase sales. Depending on customer wishes, we implement concepts into business operations and/or develop their skills in workshops and training sessions. After all, to sustainably increase sales, both organic search advertising and display (SEA/DSP) optimization require professional handling in digital marketplaces.